Business Description

Principal Products and Services

Bergio Fine

Contemporary, exotic and the ultimate in sophistication; the collections of Bergio Fine in gold, sterling silver with diamonds and semi-precious gemstones speak of elegance and flair, while boasting the traditional fine craftsmanship that Bergio is renowned for. From the simple, yet sculptural lines of the new Cestino collection to the dazzling intricacy and workmanship of the Safari collection, Bergio Fine excites with innovative designs that know no boundaries.

Safari Collection

A shimmering maze of gold defines each piece in this exotic collection. Sensuous, curving layers of gold and diamond intersect and flow, nestling larger round diamonds within their folds. Available in both yellow and pink gold, Safari offers rings, circular and heart pendants, earrings and bracelets.

Byzantine Collection

The intricacy and mosaic-like aesthetic of true Byzantine art shines through in this striking gold and diamond collection of pendants, earrings and rings. Softly geometrical in style, the collection's round, oval and elongated ovals of gold filigree feature central bursts of diamond clusters, as well as sprinkles of smaller diamonds. Offered in both yellow gold and pink gold.

Moderna Collection

Contemporary and chic is the defining mood of the Moderna Collection, offering elegant earrings and necklaces in a sleek, yet bold design. Stunning, yet simple and undeniably sophisticated, this versatile collection's beauty comes alive in rich pink gold and a playful mix of pave and solitaire diamonds that coupled together evoke its desirable modern spirit.

Cestino Collection

Beauty reigns in this magnificent collection; simple yet sculptural forms and sleek lines define this contemporary collection with a decidedly futuristic feel. Polished white gold and pink gold play off one another in a striking open weave design. The collection's offerings include a variety of pendant styles; earrings, rings as well as luxury belt buckles. Also available in polished silver and pink gold.

Bergio Couture

As the jewel in the crown of Bergio, Bergio Couture offers the ultimate in exquisite one-of-a-kind and limited edition pieces. Handcrafted in Italy, visionary design and the finest of precious metals and gems make this collection worthy of its elevated price point. From elegant necklaces in a scrollwork design of diamonds and baroque pearls to pendants bursting with colored gemstones, Bergio Couture proclaims not only the unique beauty of the creation, but the extraordinary style of the woman who wears it.

Bergio Bridal

Timeless elegance and classic design are the essence of the Bergio Bridal collection. Never trendy, yet truly sophisticated and contemporary, Bergio Bridal engagement rings, bridal sets and eternity bands fulfill the very promise of love itself: enduring and ever brilliant. Italian design inspiration and handcrafted in the USA from the finest 18K white gold, yellow gold, pink gold and platinum, Bergio Bridal promises to be as magnificent 100 years from now as it is today.

Bergio Accessories

Fueled by the success of the accessories offerings from the highly popular Safari and Cestino collections, Bergio expanded the brand in late 2010 to introduceBergio Accessories: an extraordinary assortment of limited edition python skin belts and evening handbags. The ultimate in sophistication and style, each impeccably designed piece is made in the United States and boasts of both fashion and luxury to the eye and hand.

About the Brand

European design sensibility, Italian craftsmanship and a bold flair for the unexpected - together they define Bergio, one of the finest brands of fine jewelry. Established in 1995, Bergio's signature of innovative design, coupled with exotic, fancy diamonds and precious stones, earned the company recognition as a highly soughtafter purveyor of rare and exquisite treasures from around the globe. When designer and CEO, Berge Abajian, creates a collection, he looks well beyond the physical design on a drawing board. Berge focuses on the woman who will ultimately wear it, bringing to fruition a magnificent piece of jewelry that reflects all the beauty and vitality a woman possesses. Bergio creations are a seamless blend of classic elegance and subtle flair, adding to a woman's charms while never overpowering her. Under the Bergio umbrella, three separate but equally exciting collections exist - Bergio Fine; Bergio Bridal and Bergio Couture. From the rich sophistication of the Bergio Fine's 18kt gold and sterling silver with diamond collections to Bergio Bridal's contemporary yet timeless collection of engagement rings, eternity bands and bridal sets in platinum and 18kt gold to the breathtaking limited edition and one-of-a kind show stoppers of the Bergio Couture - the collections of Bergio dazzles and delights women the world over.

Manufactured in the United States and Italy to the highest standards of traditional craftsmanship, Bergio fine jewelry shines with a contemporary yet timeless design aesthetic from the simplest to the highly intricate.

Bergio fine jewelry...as exciting and extraordinary as the woman who wears it.

About Berge Abajian

As President, CEO and Head Designer of Bergio, Berge Abajian performs a highly successful balancing act, accomplished with equal parts precision and passion. An informed and inspirational leader, Berge directs the company with the eye and soul of a designer and the mind of a businessman. The role that is perhaps closest to his heart, however, is that of designer. With family jewelry roots reaching back the 1930s, Berge is a third generation jeweler and a purist when it comes to design. Berge's understanding of every aspect, in both design and manufacturing, creates collections that are nothing short of peerless in craftsmanship and style.

Berge came to the United States with his family in the mid 1970s. He pursued his education, graduating from an American university and the Gemological Institute of America (GIA). He learned the family jewelry business first hand in America, but opportunity and travel beckoned. His adventurous spirit and his desire to design with colored stones eventually led him to Brazil. It was there that he first encountered the exotic yellow and pink diamonds that would ultimately become his specialty and presence in future Bergio collections.

Armed with knowledge gained in the family business and ventures abroad, Berge established his own company, Bergio, in 1995. The market debut of Bergio Fine and subsequent Bergio Bridal and Bergio

Couture collections instantly caught the attention of trade, media and consumers alike.

His leadership and vision over the past 15 years has built Bergio into an international presence and cemented its position as a leader in design and craftsmanship. Berge sets great value on developing and nurturing honest partnerships with retailers and customers. "I am in the business of jewelry, not the jewelry business," explains Berge, "as such, my retailers and customers are an important facet of the process, from design to delivery."

Berge's bold business strategy of going public in 2008 has allowed Bergio to grow, diversify and increase its global presence and sensibility. Continued market strength in the United States coupled with international expansion, particularly into Moscow and Eastern Europe, are the focal points for 2011.

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