Today, the world is mobile and NeoMedia is at the forefront of the industry!

NeoMedia Technologies, Inc. is the global market leader in 2D mobile barcode technology and infrastructure solutions that enable the mobile barcode ecosystem world-wide. Its technology platform transforms mobile devices with cameras into barcode scanners, enabling a range of practical and engaging applications including consumer oriented advertising, mobile ticketing and couponing, and business-to-business commercial track and trace solutions.

NeoMedia’s suite of products, services and extensive IP portfolio means it is the only provider able to offer customers a comprehensive end-to-end mobile code solution. NeoMedia’s current customers include handset manufacturers, platform providers and brands and agencies looking to offer pioneering mobile barcode solutions to their customer base.

NeoMedia’s product portfolio includes: mobile barcode management & infrastructure solutions, barcode reader solutions, mobile couponing, mobile ticketing & POS integration and IP licensing. Learn more at www.neom.com or visit us at one of the following online destinations:

LinkedIn: http://www.linkedin.com/company/neomedia-technologies
Twitter: http://twitter.com/neomediainc

Contact us today to learn how you can integrate mobile barcode solutions to provide immediate value to your customers.

Bridge the gap between traditional and digital media with the world’s most universal mobile barcode application, the NeoReader™. The NeoReader code-scanning software allows mobile phone users to access specific web content with one click by scanning a 1D or 2D barcode. It’s that simple! 

There is no typing-in of long URLs, no scrolling through long lists of search results, no cumbersome mobile phone menus.

Users simply launch the NeoReader application on their mobile phone, scan the barcode and are linked directly to a specific web page. There they can access real-time product or service information, download content or complete a mobile commerce transaction. Any product, magazine/newspaper, retail display or billboard with a 1D or 2D code provides direct access to the multimedia capability of the mobile web…anytime, anywhere.  

 
The future of marketing
Mobile barcode reading is the next step in innovative mobile marketing. Printed mediums – including product packaging, outdoor advertising, magazines and newspapers, posters and hangtags - are no longer passive. They can become interactive consumer experiences with the simple and inexpensive addition of a 2D barcode. 

NeoReader gives you –  in conjunction with NeoMedia’s barcode management service NeoSphere –  a new way to connect your brand with consumers on the go, and interact with them in a relevant and compelling way. Supporting limitless mobile phone application scenarios, the NeoReader enhances the full range of mobile marketing efforts.

Universal reader
NeoReader is a universal reader, which means that it scans all major standard 2D matrix code types (Data Matrix, QR, Aztec) as well as 1D barcodes (EAN, UPC and Code 128), operating on a wide variety of handsets (literally hundreds of different models). 

Reader distribution
NeoMedia currently offers NeoReader barcode reading software for free to endusers for noncommercial purposes. On some phones NeoReader comes preinstalled (e.g. on recent Sony-Ericsson phones in most regions). If NeoReader is not installed on your phone, yet, visit www.neoreader.com to download your copy or search for “NeoReader” in the application store that is linked to your phone model.

NeoMedia Technologies, Inc.

LAURA MARRIOTT | Chief Executive Officer and Board Chairperson

Ms. Marriott has been Chief Executive Officer (“CEO”) and Board Chairperson (acting) since October 2010. Prior to this she served as NeoMedia’s Chief Marketing Officer and has been an active member of the NeoMedia Board of Directors since January 2009. Before joining NeoMedia, Ms. Marriott ran her own mobile consultancy helping companies engage the mobile channel in their day to day business. Ms. Marriott has also served as President of the Mobile Marketing Association (“MMA”) from 2005 - 2009 and, earlier, as Director of Marketing for Intrado, Inc. During her tenure at the MMA, the organization’s membership experienced substantial growth, established global headquarters and regional chapters throughout the world, and developed guidelines for the industry. Named one of the industry’s Mobile Women to Watch 2010 by Mobile Marketer, Top 50 US Executives by Mobile Entertainment and Top 10 Women in Wireless by FierceMarkets, Marriott is highly regarded for her global voice and expertise on mobile marketing. Marriott is published in industry publications and quoted in broadcast, print, and radio world-wide.

ROBERT THOMSON | Chief Financial Officer

GEORGE O'LEARY | Chief Operating Officer

THOMAS HINTERLEITHNER | VP, Sales & Business Development - Europe 

STEVE KEARNS | Director, Technology

NeoMedia Europe, AG.

CHRISTIAN STEINBORN | Chief Executive Officer 

DR. FRANK MUELLER | Chief Technology Officer 

ANDREAS SUJATA | Director, Sales